Shows are all dead. Some just haven't worked it out yet.
Düsseldorf isn't exactly coastalIt took them a while to come to that conclusion. I said at the very beginning it would never work.
Southampton struggles and that is by the sea, well a big container port. How they thought that something in the middle of England would work is beyond me.
Odd, considering the NEC have only recently bought the show. I wonder if it's a temporary thing?
The other thing is that NEC is at the centre of the Motorway network, and has extensive carparks. It's far easier for a lot of people to get there than to Southampton.The middle of the canal network seems a sensible place for a second show to me. Huge local population interested in dinghy sailing and canal/river boats. Add in to this the popularity of modernising interiors and onboard living/renewable energy and in theory the show lent itself well to winter projects making it more profitable for the vendors with stands than Southampton where people are still very much in cruising mode.
Obviously the theory failed, but I don't think it was a bad idea.
And yet many times more visitors went to Southampton in September than went to Boatlife out of season.The other thing is that NEC is at the centre of the Motorway network, and has extensive carparks. It's far easier for a lot of people to get there than to Southampton.
Entirely true, and I like the Southampton Boat Show - but haven't been for several years because Southampton is an overnight stay for me. I quite understand the problem for exhibitors that you describe. A show LIKE Southampton at NEC would be more attractive to me, though, because I can certainly do NEC as a day trip. But the Boatlife's focus on canals puts me off, though I did one go some years ago and found it useful.And yet many times more visitors went to Southampton in September than went to Boatlife out of season.
I've said this before, but I think it bears repeating. The marine industry is a seriously tough one to make a living from, especially in the UK. A show that involves excess on cost for the exhibitor over and above the stand cost is going to be much harder to justify.
The center of gravity of the UK leisure marine business is located within easy reach of Southampton, so the exhibitor is less likely to need to accommodate staff during the show. And boats can be brought there by water from their normal location at minimal cost. This, more than anything else, killed London. And Birmingham is the same from this regard.
I agree with all of that.The NEC show It has 4 main problems;
Firstly, to get there by train from here (Scottish central belt) is 5hrs 30mins by train at £200 return PP with a huge probability of being delayed / not running.
Secondly the show looks tiny with few exhibitors. Which means you'll be round quicker leading to more time kicking about in town.
Finally you'll find yourself in Birmingham.
Contrast that to Dusseldorf which is running at broadly the same time; £117 return flights which take 1hr30 and more likely to get there on time. It's many times the size with far more exhibitors...
Run the following hypothetical conversations in your head
1) "Hey love, do you fancy a weekend break away in Germany in January? There's a boat show we could pop into whilst we're there too!"
2) "Hey love, do you fancy a weekend break away in Birmingham in January? There's a boat show we could pop into whilst we're there too!"
Which of those are you most likely to get a positive response from?
Actually, I think Minerva covered all those issues already.I agree with all of that.
Another issue is that those who are looking for something specific can do a lot of their legwork online now and simply arrange to visit the manufacturer for any finalisation of their choice.
Whilst those who might find something unexpectedly while looking around a show will go to Düsseldorf because they know that every exhibitor will be there, whereas they might not be at the NEC.
So who does that leave for the NEC? Folks who want a couple of hours of distraction with no intention of spending any money.
Of your kind of boating, maybe. There isn't much in the way of canals on the south coast though, and I can't think of a single inland lake big enough to use a proper boat in the south.The center of gravity of the UK leisure marine business is located within easy reach of Southampton
I’m a boater living in the north midlands with a small yacht nearly 300miles away on the Celtic fringe. All of the chandlers within an hours drive have no stock of interest to me, because they cater for the inland boating market, they are closer to a caravan and camping shop than a marine chandlery. There are a lot of people in the midlands and north who have boats that are never more than 20 yards from land, often less than 10 feet from land, and they don’t use forums like YBW with its sailing bias.Of your kind of boating, maybe. There isn't much in the way of canals on the south coast though, and I can't think of a single inland lake big enough to use a proper boat in the south.
We have to remember, not everything is about us. This show certainly wasn't aimed at cruisers, as people who attended would know.
I'm currently in Reading and have much the same experiencethey always assume I mean a boat on a river or canal
I bet most of the boats within an hours drive of you are between 17-27 foot, at least 30 years old more like 50, and more related to a motorhome than your yacht.I'm currently in Reading and have much the same experience
Then if this was a show principally for inland waterways, located in their heartlands, and it failed.....Of your kind of boating, maybe. There isn't much in the way of canals on the south coast though, and I can't think of a single inland lake big enough to use a proper boat in the south.
We have to remember, not everything is about us. This show certainly wasn't aimed at cruisers, as people who attended would know.
Once you have bought your 2nd hand river boat or narrow boat possibly with a recent engine, there are no big ticket purchases. No chartplotters, radar or autopilot. No new ST winches, rigging or sails. Just boathooks, upholstery and fenders.Then if this was a show principally for inland waterways, located in their heartlands, and it failed.....