npf1
Well-Known Member
I went to the show again yesterday to get answers to a few questions that had occured to me whilst researching a some new bits of kit. I found the answers I got rather amusing or, should I say, somewhat dissapointing. In three cases, on 3 different manufacturer's or distributor's stands the exact same thing happenned that went like this:
Q: I looking for one of these for a long distance cruise I'm planning later this year. I had a look at it last week but have a few more questions now that I've researched the alternatives. Can you tell me how it compares with XXX (a competing product)?
A: (from a senior person on the stand, not just a bod hired for the show). Errrrr .....I've never heard of XXXX. Followed by a load of waffle which was then followed by slagging off the other product that they calimed to have no knowledge of!!!
Do these guy's really not know who their competitors are and how their products compare? Or were they just fumbling along with BS because they knew the competitive offering is superior. It strikes me as rather strange that someone can be in business or in sales without knowing such info. Or break one of the golden rules of sales. Take almost any other industry and those who should know will know their market and how their product fits in to it. Why doesn't this seem to apply to pockets of the marine industry?
There I was considering spending quite a lot of dosh, even more than I had allocated for those items. All they did was persuade me to go elsewhere. IMO, they don't deserve to be in business.
Q: I looking for one of these for a long distance cruise I'm planning later this year. I had a look at it last week but have a few more questions now that I've researched the alternatives. Can you tell me how it compares with XXX (a competing product)?
A: (from a senior person on the stand, not just a bod hired for the show). Errrrr .....I've never heard of XXXX. Followed by a load of waffle which was then followed by slagging off the other product that they calimed to have no knowledge of!!!
Do these guy's really not know who their competitors are and how their products compare? Or were they just fumbling along with BS because they knew the competitive offering is superior. It strikes me as rather strange that someone can be in business or in sales without knowing such info. Or break one of the golden rules of sales. Take almost any other industry and those who should know will know their market and how their product fits in to it. Why doesn't this seem to apply to pockets of the marine industry?
There I was considering spending quite a lot of dosh, even more than I had allocated for those items. All they did was persuade me to go elsewhere. IMO, they don't deserve to be in business.