ylop
Well-Known Member
by that analogy you are standing outside the shop waving a placard, and rather than driving people away or making the shopkeeper annoyed people who never even noticed the shop existed are now wondering if there's something worth seeing inside and his loyal customers are rolling their eyes at you!i just had a look on that~~pretty interesting
wasnt aware that it had a name, though i kinda knew about it by a different route: like when you pay a few dollars for ppl to stand in front of your shop so then a larger crowd amasses there, creating the oppurtunity for bigger sales. this crowd would never flock there if it wasnt for the smaller group of "seemingly interested" people looking up the window.
It sounds like what you were doing when your were "in the shop" was going around making a lot of noise about better deals elsewhere. Thats a sure fire way to get asked to leave most retailers!
Ideas like the A40 are a bit like crowd funding and open source projects. People don't necessarily "buy into them" because they make great ecconomic sense but rather because they want to be part of the journey. If you'd told me that in 2000 I'd have laughed in your face, Kick Starter and Indegogo etc convince me that this is real, and its not necessarily the product or the value proposition that gets people excited, its the story and the journey. Anyone paying a few pounds a month subscription isn't buying a boat they are joining in the fantasy. Your issue is your think fantasy is an insult, when actually it can be better than reality!