Crash test boat films - do they influence your magazine buying habits?

[MissIsle]

Always bought both YM & PBO & still do.
I couldn't connect with the crash test series though, it just seemed to be a combination of; wasting £'000's of pounds while stating the bleeding obvious.
Flicked past the articles after the second one though, so they may have got better as the series progressed, I wouldn't know.

 

[mucklestone]

The crash test series did not make me buy more this year, but when it came to subscription time, it made yachting monthly th echoice...

 

[rotrax]

This series has also been one of my highlights of the year - actually when it comes to yachting journalism it is the highlight of the year.

Great to see yachting magazine bosses with the foresight to invest in this sort of stuff

I am sure they blagged for a lot of resources - but still there was a lot of manpower on the ground and you know for sure who would have been footing the bill at the inevitable visist to the pub after each shoot.

excellently presented and beautifully shot

all round

well done chaps.

Now I confess that it did cause me to pick up YM more often and I bought more copies this year than I did last

did anyone else here buy more copies of YM this year than last?

- and if you did then I wondered if this series of films had any influence in that decision

did the films have a positive or negative impact on PBO sales


Dylan

Hi Dylan, I have a subscription to YM. I do change from time to time and was thinking of doing so this year ( for 2012 ) but I may stick with it for a while more. If the Crash Test Boat saves one injury,let alone one life it will have been a moral success, if not a financial one. As I understand it, a Marine Insurance Company sprung the dosh for the boat, I suspect to have a clearer idea of how the incidents covered in the series happen,and to therefore be able to make constructive recomendations to policy holders regarding maintenance of these critical areas. I certainly hope it's not to put up premiums!

 

[snooks]

They missed the best way to do it and I wrote letter about to fix a hole with the green and white under water epoxy sticks that you mix with a wet hand, rather than wasting time mixing two part epoxy with a stick. It wasn't publshed, I wasn't impressed.

There is a letter published in the December issue of YM (page 12) about that very subject.

Don't forget the magazine lead in times usually mean that once published, any letters about that issue are in the month after the next one

impressed now?

 

[Yantlet]

Can't agree with you more Dylan, boating magazines are like fine wine,cheese etc. - they all improve with age!
Seriously I have hundreds stashed away stretching back down the years and am constantly amazed that no-mater how long a gap I leave I will always find something of interest. What's more I will swear black and blue that I had never read that particular item before!!
Maybe its an in-built attribute us magazine lovers have or perhaps we have matured and find different things interesting or its now relevant to our space and place in time

 

[armchairsailor]

I'm afraid to day it didn't make me buy, but that's more to do with me being a skinflint than anything else, but from what I saw of the ones I idly picked up in Smiths, the aritcles were informative and interesting, especially for a rookie like me. Come subscription time, I may well consider changing.

The next question must be how are YM going to follow it up? Would Snooks care to comment?

 

[snooks]

The next question must be how are YM going to follow it up? Would Snooks care to comment?

I'd love to, but there are many cats (o' nine tails) in this particular bag, so I'm afraid you'll just have to wait and see.

It also depends on who the new editor will be and any ideas they have.

 

[KellysEye]

>There is a letter published in the December issue of YM (page 12) about that very subject.

Thanks for that, I'll get a copy.