maxi77
Well-Known Member
Spare parts are sold at a very healthy margin, opportunity cost is good profit.
So it's ok for navionics or imray to sell map data for a large markup but not IPC? The sale of intellectual property may not live on a shelf, But it still has a cost, and a company still has to make a profit to satisfy its shareholders. You may not agree with the way it chooses to commercial operate, but thats upto them. You can vote with your feet!
Playing devils advocate...![]()
But both Imray and Navionics sell their electronic charts for far less than the paper ones would cost, VAT or no VAT. And you can now buy all the UK charts as made by Droggy for some £60 from various resellers, that would get you 3 paper charts.
I am not saying intelectual property is free, but there is a difference in the cost to the supplier between hard and soft copy, most these days pass that difference on to the customer.
Most companies are finding customers hard to retain and harder to win, and a lost customer is the hardest of all to win back. I would have paid a decent price for the electronic sub and do subscribe to other publications, but I am not paying a premium. I think you may find I am not unique.