Sunseekers Routes and now

[Bigplumbs]

We motored past Sunseekers place in Poole Yesterday and saw some of the monster boats they were building. It would seem that they have come a long way but I wonder if they have forgotten their routes and now only want to sell to the Mega Rich

 

[Mr Googler]

That would be a no. They have a great company ethos in my experience

 

[Portofino]

Followed the market , the WW demand .The worlds moved on .Won many awards on that journey .It’s not unusual for newbies to start in the 50-90 ft range theses days .
The demand for being on the water in your own private space in a floating movable villa post covid is huge , greater than ever .

 

[Just_sayin']

Don’t the skippers just follow the route on the GPS?

As long as they keep to the speed limit when they leave Poole they should be ok ?

 

[ashtead]

They only sell to experienced owners who don’t speed on their way in the harbour to Guernsey to register their purchase and tank up .

 

[SC35]

Sunseeker know their market, and with one or two exceptions, there is pretty much zero overlap between their target market for new boats and the members of this forum.

 

[rbcoomer]

I think the market in which Sunseeker, Princess and Fairline all started is now a busier space and new buyers in the sub 40' are mostly looking at 'bang for buck', making it a competitive space. My observation is that many others build cheaper and whilst perhaps not always as well, good enough to sell well. Would Sunseeker be able to market an 8m boat now for around £120k-£150k? And, more importantly sell in volume? Given the higher overheads building anything in the UK, building bigger at higher value gives scope for a larger margin. From all I hear from owners, Princess and Sunseeker excel at aftersales service, premium quality support quickly eats into say a £10k margin, but less so £100k. Where I work, we carry out a fair amount of snagging rectification on behalf of dealers for many big European mass-produced boats and the dealers themselves often foot the bill for this - Sunseeker and Princess tend to deal with issues themselves and quickly. Thus, I suspect the move upwards in size is purely about economics and not forgetting their roots. Regardless, I'm very happy with our little 25' of Sunseeker history.

 

[Bajansailor]

The yacht shown in BigPlumbs' photos seems to be the 100' yacht - when compared against a new 100' yacht say 40 years ago, the Sunseeker is probably much more ergonomic and easier to maintain than the 100' yacht would have been in 1982.
Sunseeker | 100 Yacht

And the Sunseeker would probably be better value as well, thanks to much improved production engineering and efficiency, when compared to what a 100' similar yacht might have cost in 1982, when taking inflation into account.

 

[PowerYachtBlog]

Some of these yachts are too busy IMO. The 100 Yacht is an evolution of the successful 95 Yacht, which IMO was better looking to this.

Sunseeker are quite competitive price wise over seventy-eighty feet, I did a comparative consultancy program for a 27 to 28 meter yacht some years ago and the 95 Yacht was the cheapest offer price wise.