binch
Well-Known Member
The last few days I have seen two marketting analyses which indicate (1)that there are more boats sold to the over 55 age group than to younger
(2) Sailing books are mostly (number not specified) bought by older readers.
One possible reason is that youth is more hard up, but does that stand up? As youngsters we cobbled together a boat of some sort at very little cost. Do modern youngsters only consider the super boat, perhaps with a government subsidy?
In any event, is sailing/boating now an old man's consolation?
Poor old sad. Let him have a boat and get him out of the way.
What is the age spread of YM buyers?
(2) Sailing books are mostly (number not specified) bought by older readers.
One possible reason is that youth is more hard up, but does that stand up? As youngsters we cobbled together a boat of some sort at very little cost. Do modern youngsters only consider the super boat, perhaps with a government subsidy?
In any event, is sailing/boating now an old man's consolation?
Poor old sad. Let him have a boat and get him out of the way.
What is the age spread of YM buyers?