Journalists, eh!

zoidberg

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Two people were on board the 38 inch motor boat when the problem occurred, and radioed for help.
The incident happened at Studland bay just after midday - Dorset Echo

Not Legoland, then..... :rolleyes:
 
Rubbish - errors are deliberately introduced to determine how many people read the articles in detail.

It helps advertisers develop copy for the targeted audience.

:)
 
The trouble is that you tend to see what you think that you wrote. I proof read the manuscripts for my stuff umpteen times and still come across glaring errors that I can’t believe I missed on the 12 previous read-throughs.

Publications traditionally countered this by employing an army of sub-editors, copy editors and proof-readers who read manuscripts without previous expectations. These have gone by the wayside, especially in magazines and local newspapers, as margins have been cut to the bone.

Don’t blame the player, blame the game.
 
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Old Ad Agency trick looking for mistakes -

Read the text from the end to the front. Stops you reading the meaning, and "assuming" only what you see.
 
No, that's ignorance. Milady used to tutor French and, before she could start with French grammar, she had to teach them the basic grammar rules for English. Typical comment: "But English doesn't have tenses" I used to think it was only Septics who were that ignorant, but they walk among us, and some of them are otherwise quite intelligent
 
Is that why the grammar is often rubbish? Or the wrong homophone has been chosen by a phonics devotee?

Mike.

Advertising is more about "communicating" so bad grammar can work. However badly constructed, the sentences rarely had spelling errors.

Until Spill Chuckers took over, that is!
 
I used to think it was only Septics who were that ignorant, but they walk among us, and some of them are otherwise quite intelligent

In my experience, which includes having a US post-grad supervisor, teaching undergrads and editing work by the best and the brightest from Oxbridge, the US education system teaches far more about grammar that the UK one does. Granted, their spelling and pronunciation leaves a bit to be desired, but at least they know how to use an apostrophe in the rebel colonies.
 
In my experience, which includes having a US post-grad supervisor, teaching undergrads and editing work by the best and the brightest from Oxbridge, the US education system teaches far more about grammar that the UK one does. Granted, their spelling and pronunciation leaves a bit to be desired, but at least they know how to use an apostrophe in the rebel colonies.

Admittedly my experience of US English is remote, but I thought that they had a simple version of grammar. Such as the concept of a compound verb rather than verb plus adverb. Hence split infinitive comes naturally to them as they boldly go...

Mike.
 
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