dom
Well-Known Member
Her sponsorship activities, I think, will also tend to turn people off helping in this way, though I can't articulate exactly why (and I'm not saying she shouldn't do it).
I think your view is understandable. Many FMCGs - Unilever, Nestlé, P&G, etc - have realised the power of social media groups like this forum. Their interest is twofold: first, see if you can cheaply harness a positive vibe; second, pay people on the sites a small retainer/lob them a few freebies to protect the brand (there are many students in India doing this). Many of these guardians are given set lines on how to support people and on low to cleverly put them down when required. Lewmar, Icom, Garmin are all grownup firms and have a “right” to do this assuming IPC don’t have an issue with it or want to levy a fee.
Some may just take the view that, all is fair in business and war, and that is their right. But others will be wary of this commercial development. They may become suspicious that say prv, dom or TC may pull off their masks one day and say, “I’m Garmin I want your business!”, “I’m Coca-Cola ...best drink for yachties!” and “I’m David Cameron and I want your vote!” Then Wonga might pop up and offer to finance all purchases at a specially discounted 999% interest rate!
Like you I’m a bit suspicious, but not fully sure.