Sealine & Fairline

Re: Sealine & Fairline

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new Fairltine 55 Squadron costed about 600.000 UK Pound in 1998 new model is 1.000.000, that is a 40% increase


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Kinda depends how you define your numerator/denominator but that's generally said to be a 67% increase

The new boat is MUCH higher spec though, so not comparing like with like...
 
Re: Sealine & Fairline

The mag sells for £4.10, and thay must be selling millions of copy's, so thats over 4 million a month. And ther's only about a duzzen of them, so they must all be rakeing it in.
And I didn't get my copie of the November MBY until nearly 3weks arfter Soufamptun boat show shut. So they had plenty of time to do sum proper investigutiv jurnalism like brakeing into Sealines office's to chek on there sails figures.
Slopi jurnalizm, I corl it.
/forums/images/graemlins/wink.gif
 
Re: Sealine & Fairline

Actually taking poweryacht's figures, that's equivalent to an average of just over 5% pa inflation, which, bearing in mind, as you say, increasing equipment levels and quality of finish, is not that astronomic
 
Yup, the after SIBS hype irritated me also as the anecdotal evidence from the exhibitors I talked to was that visitor numbers and confirmed orders were well down on 2007 and, yes, I think the boaty hacks should not accept this kind of hype verbatim. On the other hand, their primary job is to sell advertising so maybe a bit of talking the industry up can be forgiven
 
Re: Sealine & Fairline

yep you are right I checked the price and it started from 500k with smaller Volvo 615

the 600k was a quote I gave to a client at the time versus a Ferretti 53 and included VAT 15%, but with bigger CAT engines, gensets, full aircon, passarella 400kg, winches aft and full nav
 
but there again you have the culture in the UK, if they'll pay it stiff 'em, it seems to have nothing to do with material costs, labour costs, overheads, plus a reasonable profit equals retail selling price.

cars are a great example, main dealer price, as much as they dare to ask, internet supermarkets 4,5,6,even 7k cheaper for exactly the same product,

the amount of money is not that important, but expressed as a percentage it's huge, if this ideaology was used in the boat game sales would soar,

a lot on here followed magnum's progress of build and fitting out and final delivery, I really stuggle to understand where 2 million goes, jesus H, it's glass fibre plywood and a few pretty bits, no offence magnum, but I fail to see where the value is,

come ashore almost anywhere in Hampshire and 2mill gets you a very substantial 6/8 bedroom property,double/triple garage,pool,games room etc, with privicy, but it doesn't say sunseeker down the side.

and yes I know I own one, but why is the name so bloody expensive.

rant over, sorry.
 
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come ashore almost anywhere in Hampshire and 2mill gets you a very substantial 6/8 bedroom property,double/triple garage,pool,games room etc, with privicy, but it doesn't say sunseeker down the side.


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Or float or do forty knots...
 
Re: Sealine & Fairline

I think that about right.

I have all the prices on Princess from 2002 to date boat show to boat show and from memory its 6% pa.


Problem of course is discontinued models and specs change but a comparision with V42 ought to be a guide.

Will revert.
 
Re: Sealine & Fairline

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I have all the prices on Princess from 2002 to date boat show to boat show

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Wow and I thought I was anorakish about keeping brochures and pricelists /forums/images/graemlins/smile.gif
 
Re: Sealine & Fairline

Well thats because i was surprised how much they increased year on year.

The RPI was less than half the annual increases and 6 % on £200K + meant that even if my boat held its value I would need a min £1K a month (after tax) to keep up.....
 
Re: Sealine & Fairline

Yup agree with you. 5-6% pa doesn't sound much in isolation but when that is compounded year on year, it means a big increase over a period of years. I suppose you could argue that ever rising new prices has supported the used boat market too which is good for all of us but manufacturers can only go on increasing their prices ahead of inflation whilst the market is good. Now that the party is over, they won't be able to do that and maintain market share
 
Re: Sealine & Fairline

apparently one of the good ideas of the Italians in Genoa, was to keep 2007 prices accept where a new model was introduced
this apperently was done from nearly all builders, world famous or not
now this was a big challenge considering the oil hike of 2008, but it seems to have worked and encouraged some sales
builders are saying that it is important to gain momentum especially where there is production gaps for the moment up till end 2009, when hopefully things start to get normal
I know also that USA builders are following a similar technique
it would be good to know if the British builders did anything similar to encourage any sales, I heard SS did something on those lines but for the rest Prinairseali I dont know anything from them
 
Re: Sealine & Fairline

Well that's a good idea. It sends a signal to the market the the manufacturer is aware of the more difficult financial situation that their customers might be in and is trying to respond
I suspect that the British manufacturers won't come out and say that but are effectively doing the same on many models with heavy discounting from 2008 prices
 
Re: Sealine & Fairline

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Yup agree with you. 5-6% pa doesn't sound much in isolation but when that is compounded year on year, it means a big increase over a period of years.

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Yep Mike - but as I said before THATS THE ACTUAL REALITY
Thats the actual inflation.

There's a small consolation thats worth considering here.
If you order a new boat from the price list AFAIK the price remains fixed until its delivery which might be as much as 18 months later. It certainly implies that in the Princess price lists. They seem to have "cut off points" twice a year in which the price remains fixed.
 
Re: Sealine & Fairline

Suppliers to the auto industry have to agree to year on year price reductions of about 3% on new models, the rationale being that as time goes on you can improve your production process, and therefore reduce your production costs. It should be feasible for boat manufacturers not to increase prices on existing models, unless the input costs increase dramatically
 
Re: Sealine & Fairline

Yeah, but is it the manufacturers screwing the market whilst they can or a real reflection of their costs? Obviously I'm no expert on boat building but my business acts as the UK dealer for various European construction equipment manufacturers and those manufacturer's price increases have been less than 5-6% pa on average over the last few years, probably around 3-4% pa except for one year when steel prices went through the roof. Now there's no huge steel material element in building grp boats and with the fall of the US $, it's possible that oil based materials like resin might actually have fallen in price, I dunno. Factor in ongoing production efficiencies and I find it difficult to understand why boat prices have kept going up 5-6% year on year
Take mjf's example of the Princess V42. This model has been going for years, first as the V39, then V40 and now until recently the V42. AFAIK it hasn't changed much in spec or finish but the price has gone up 6% pa since 2002 if I understand mjf correctly. Now I don't blame the manufacturer for raising prices to the maximum the market can bear whilst times are good, I'd do the same, but there's got to be a re-evaluation of that pricing strategy when the market goes pop
 
Re: Sealine & Fairline

One of the most interesting things about Fairline is that they have been moving further up market in the last few years. I bought one of the last Targa 34s which was not replaced. With the brand now starting at the bigger and more expensive 38 it seems to me that Fairline are more exposed to downturns than they were. And of course they used to have enev smaller boats in the range. They cannot keep things at the factory turning over with the cheaper models because they now do not offer anything for less than £200k.

I think that all of these luxury goods manufacturers are in for a very tough time. It is a brave (or foolhardy?) person who habds a deposit to a agent or even to the manufacturer at present without a bank guarantee. And bank guarantees aren't worth what they used to be!
 
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