Offers On Plotters or Annual Price Increases?

[Otter]

We had the exact same "oh, it's going to be tough now, selling GPS units when people have tablets with apps" discussion with our Garmin specialist recently.

His response was interesting, and went along the lines of the fact that everyone said exactly the same thing when smartphones came preloaded with google navigation - everyone prepared for the massive drop in car SatNavs....and it never happened.

It seems there is an ingrained draw to use a purpose built unit above one which can do everything but doesn't particularly excel at specific things.

I think you're right but it's age dependant, younger people are more used to multi function devices.