I don't think it's new. I recall reading an article about some Australian built recreational boats with a similar hull.
Problem is it's difficult to fit a decent full beam Master Cabin no matter what size of hull.
The Prout Panther had a similar configuration many years ago.
Other hull types were found to be far more efficient for power catamarans.

Can't help thinking it needs bigger spray rails, I think a lot of horsepower is being used to throw water out sideways judging by the pics that's wasted energy which should be used to lift the hulls a bit higher for less wetted area.

How can such a crude shape be so efficient...?
To be honest I don't think the data suggest particular noteworthy efficiency
According to the calculator below a 12 tons semi-displacement boat with a waterline of 9.8 m. would need 250 hp to reach 15 knots..... 360hp should be enough for 18.2 knots.
http://www.psychosnail.com/boatspeed/boatspeedcalculator
To be fair I don't know how precise it is for 15 knots speeds, but I have found it fairly precise for shaft driven boats with top speeds in the 20-30 knots range when punching in actual known figures. For example it calculates a theoretical speed of 29.6 knots for a 2x260hp Nimbus 365 Coupe, whereas it has reached 30.2 knots on actual tests.
The shaft driven Marex 370 ACC reaches 31.2 knots at a weight of 7.5 tons with a single 435 hp VP D6. That is impressive! According to the calculator it should top out at 26.2 knots for that weight, so there are 5 knots for free if you own one of these![]()
Hi
I am intriqued how do the lifting strops work in the first photo
Scratching my head
I was going to ask that. It's almost as though it's a normal hull that someone has photoshoped to look like a CAT?
a 40 ton lagoon power 630 requires 230 ish bhp per engin to reach 15 knots (300hp per engine gives a top speed of 17 knots).