Fortress anchor design

It must be unheard of that a company's life time warranty of free replacement parts (no questions asked) covers a product, not now owned by the original owner, that is between 30 and 35 years old. Equally extraordinary - the implication is that this particular model, 30/35 years old, is different to current production - yet parts are still in stock.

Jonathan

Leatherman knives are the only other company i know of that do the same. They are American too!
 
Leatherman knives are the only other company i know of that do the same. They are American too!

Snap-on tools also. Mind you, they're not cheap.

One of the major yacht clothing manufacturers once offered a "lifetime" guarantee on oilies. As was widely reported on here, it turned out that the lifetime in question was that of a particularly risk-averse butterfly.
 
In addition to offering a high-quality product which exceeds a customer's expectations, and in turn, they consider the product to be a value, I think that a generous, hassle-free warranty is another way that a company can further endear themselves to their customers, who oftentimes expect that they are going to be "put through the wringer" whenever they have a warranty claim.

A customer usually expects to be asked when and where they bought a product, if they are the original owner, and whether they have a sales receipt or registered their purchase before a company will consider their warranty claim. We don't ask for any of that information, we only want to know the model number, the color of the lettering on the shank, the parts needed, and their address so that we can calculate the shipping charges, which is all they will pay.

Of course, warranties such as ours are going to be abused, but our late founder felt that we should never set a policy that is overly concerned about being taken advantage of by the rare and very few dishonest people.

We have also replaced damaged parts for free during abnormal use, such as a recent claim that was made by the owner of a 55-ft Sea Ray who used his 4 lb FX-7 dinghy anchor to hold his boat when the main anchor failed, and he ended up damaging the FX-7 (which is only recommended for boats up to 27-ft).

Additionally, we have replaced more than a few damaged parts due to the boater running into a piling. Fortunately, customers will provide some humor when contacting us to make claims, such as the unedited one below from a boater in the Florida Keys who was requesting a new Guardian G-7 fluke:

"While Pulling In My Guardian Anchor A Great White Shark Grabbed My Guardian Anchor And Tried To Eat It. Had It Not Been For The Superior Strength Of The Anchor, I Am Certain That My Children Would Be Without A Father.. Thank You, Mike Foster I'll Send Pictures"
 
I received the same level and quality of support from Fortress in the states when I contacted them for parts on a used FX37. Not only do they have great service but it's a great anchor. As I recall the Fortress has better holding for the size and weight than any other anchor tested.
 
Not really boaty but I recently had excellent service from Brita filters & Tap - I had bought the wrong one a bout 18 months ago from B&Q for a bargain price. When fitting it a couple of months ago I found I had the wrong type for use with a water softener. I spoke to Brita and they sent me the correct replacement FOC after I returned the original - even though it was a more expensive tap. And I kept the filter which I had already fitted. Excellent company.
 
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