Why are new boats not selling?
- Thread starter Garold
- Start date
sailorman
Well-Known Member
pmyatt
Well-Known Member
Restrictive covenants are enforceable, generally, only when the outgoing individual is trying to take any of an existing client base with him.
Seajet
...
Personally I think the weather over the last few years has at least as much to do with poor sales as the recession; if I was a well off type looking around for a new hobby / sport right now, sailing in cold grey gale conditions wouldn't even occur to me, I can only pray it changes !
maby
Well-Known Member
Might have an impact on the low end of the market, but I suspect that a lot of half-million pound yachts head for warmer climes within months of delivery anyway.
jrudge
Well-Known Member
I used to be involved in the boat business. I retailers margin is typically 23 % which can sometimes be improved by manufactures offers, order a certain quantity etc.
The margin seems decent but then they have to moor, insure etc and as we all know offer discounts.
The boat you were offered wound ( in my view) have been cost, however boat stocking is capital intensive and the stock ages every day. The opportunity to sell on at cost, keep turnover up and repay the stocking finance can be attractive.
The margin seems decent but then they have to moor, insure etc and as we all know offer discounts.
The boat you were offered wound ( in my view) have been cost, however boat stocking is capital intensive and the stock ages every day. The opportunity to sell on at cost, keep turnover up and repay the stocking finance can be attractive.
HappyHunter
Active Member
The protectable interests of an employer, justifying a restrictive covenant are, it is true, most likely to involve client connection, although possession of confidential information can also ground a restriction. However, with a vendor/ purchaser agreement, the law is much more flexible. Maxim Nordenfelt's lifetime restriction was upheld, he having sold his gun business!
Sailfree
Well-Known Member
Not selling for a number of reasons
1. obviously economic downturn not much spare cash for luxuries
2. market saturation - most people that want a boat has one and newbees can find secondhand ones to start with
3. boats themselves are durable products and not many need to be scrapped
4. history of recent bad summers encourage people to charter somewhere warm and not buy in UK.
5. feeling of rip off UK marine prices for boat owners
If I had a lottery win I would have be tempted by a Southerly but current plans are to give current boat some TLC and a makeover
1. obviously economic downturn not much spare cash for luxuries
2. market saturation - most people that want a boat has one and newbees can find secondhand ones to start with
3. boats themselves are durable products and not many need to be scrapped
4. history of recent bad summers encourage people to charter somewhere warm and not buy in UK.
5. feeling of rip off UK marine prices for boat owners
If I had a lottery win I would have be tempted by a Southerly but current plans are to give current boat some TLC and a makeover
Daydream believer
Well-Known Member
Everyone seems to think that there is no money in the AWB type of yacht these days
True the dealer gets a big chunk but just look at what you get or 100k
If i could not turn out large quantities of boats in that range then i would consider myself a poor organiser
By dumbing down the operations & getting components outside such as all the joinery then labour costs can be lower
Bulk buying of rigging bought in pre made sets & all the winches etc must get costs right down
Do not tell me a manufacturer pays anything like we pay if he buys 500 winches in a go
If you break a boat down to component parts there is not much to it
As for Northshore going t..ts up , i have no sympathy for a grossly overpriced product
I agree that the trick in manufacturing is to produce an item for less than your competitor & sell it for more than your competitor but the Southerly brand were taking the p...
Yes it was a beautiful boat but design costs little more & a bit different layout with a bit more gloss is not an excuse for going for 3 times the competition
They must have been poorly managed & paying over the odds for staff & management
It would be interesting to see what the ratio between productive staff & non productive staff was. 1-1 i imagine
I bet there were more company cars in the car park than workers cars. It is the quickest way to tell if a company is lean & mean or just bloated
True the dealer gets a big chunk but just look at what you get or 100k
If i could not turn out large quantities of boats in that range then i would consider myself a poor organiser
By dumbing down the operations & getting components outside such as all the joinery then labour costs can be lower
Bulk buying of rigging bought in pre made sets & all the winches etc must get costs right down
Do not tell me a manufacturer pays anything like we pay if he buys 500 winches in a go
If you break a boat down to component parts there is not much to it
As for Northshore going t..ts up , i have no sympathy for a grossly overpriced product
I agree that the trick in manufacturing is to produce an item for less than your competitor & sell it for more than your competitor but the Southerly brand were taking the p...
Yes it was a beautiful boat but design costs little more & a bit different layout with a bit more gloss is not an excuse for going for 3 times the competition
They must have been poorly managed & paying over the odds for staff & management
It would be interesting to see what the ratio between productive staff & non productive staff was. 1-1 i imagine
I bet there were more company cars in the car park than workers cars. It is the quickest way to tell if a company is lean & mean or just bloated
robp
Well-Known Member
Until they get you on the hook and then survey your existing boat and find nefarious reasons to drop the offer. Happened to me years ago with a major distributor/broker. I just pulled my boat out and sold it privately (for a lot more) with no such ridiculous survey.
Lack of confidence in all consumer areas, by both employed and employers is a major reason for lack of new sales. Saturation is another as others have said.
Has to be said that I noticed a marked increase in new Southerlies during the past 6 years or so. So a recent drop can't all have been bad management. It's easy to drop the price if yr already "priced over the top". Large corporations with fat on them do it all the time in order to wait out the market conditions and kill off weaker competition. Then they have and even bigger share when it all starts to go right again.
maby
Well-Known Member
You should have pushed harder - one dealer offered us part exchange of £10k more than the new price of the same boat! He actually remarked that he assumed he was offering more than we had paid for the boat.
Heckler
Well-Known Member
Four years ago, had sold my previous boat, had a pocket full of money, SIBS, wandering along the pontoons, Southerly Yachts, was grabbed by a salesman, took on board a 38 - 40ft. Explained I had about £50-60k to play with. SWMBO was impressed, dont forget Beneteau et al had been selling 36 fters for less than £80k. I plcuked up courage to ask how much. £300k plus! we left, but they pestered and pestered for months, come and have a weekend on us, take a boat for the weekend FOC etc etc. For fecks sake! we had about £60k! what part didnt they understand! Barking mad!
Stu
Tranona
Well-Known Member
I did not take it any further. That was the opening offer without any "negotiation". They were desperate to shift an obsolete boat so who knows where it would have ended.
BelleSerene
Well-Known Member
His ads are very careful not to mention the Oyster word - presumably a term of his sell-out.